It was a Happy Celebration!

My work family knows me so well. 

Of course I would want a pizza party for my work birthday celebration! It was such a wonderful lunch break and I am so thankful to be surrounded by such loving people each day. 

So much love,

Steph

SPRING HAS SPRUNG!

So far 2014 has proven to be an epic year. With the official launch of Missy Robertson by Southern Fashion House at Atlanta Market {we even survived a Florida ice storm during that market}, and the busy energy from spring break season here on the Emerald Coast, I am biting at the bit to create!

I always try to keep our Deja Vu store displays unique and eye-catching, so this week i've decided to make a horse. Yes, you hear me right, a horse. It is funny what wonderful things can be created with random items lying around. For instance, this horse was made from an antique bath tub, old braided rope, wooden lamps and one of our beautiful hand-crafted wooden horse heads. 

With the trusted help of Morgan and Colby we were able to finish it today. It will be displayed in the Pier Park location of Deja Vu. I hope to display scarves, hats, accessories and maybe even some {new} products coming your way via Deja Vu!

Keep an eye out and don't forget to create!

XOXO,

Steph

The Atlanta debut of Missy Robertson by Southern Fashion House

After three days of waiting for icy roads to thaw, numerous plan changes, lots of patience & flexibility and a wonderful team who tirelessly worked to make everything you are about to see happen....we finally arrived in Atlanta for the debut of Southern Fashion House's line, Missy Robertson!

We were originally supposed to drive to Atlanta from Santa Rosa Beach, FL {roughly a 5 hour drive} on Wednesday, however, the polar vortex that was winter storm Leon, decided to challenge us a bit. With a number of bridges in Florida closed due to ice, and traffic jams on all roads leading into Atlanta, we were forced to wait out the storm until conditions bettered.

After many changes and delays we ended up flying into Atlanta around 1 p.m. Thursday afternoon {Just in time for our press conference and fashion show...literally, just in time}.

So just remember, as you scroll through the following pics, its kind of a miracle everything finally came together! I am so blessed with such amazing opportunities and a great team!

For more information on Missy Robertson by Southern Fashion House visit the Southern Fashion House website!

Enjoy all the pics :)

Much love,

Steph

Morgan, Kevin and I in the airplane ready to get to Atlanta! {ready is kind of an understatement}

Missy Robertson by Southern Fashion House fashion show at Atlanta Apparel Mart!

Missy & I after the fashion show. I'm so blessed to get to work with such an amazing woman. 

The SFH team helping customers place orders!

Susie & Christy working the booth!

SFH presents Missy Robertson by Southern Fashion House

I am more than excited to introduce to you Southern Fashion House's newest clothing line: Missy Robertson by Southern Fashion House.

Missy Robertson by Southern Fashion House is a clothing line created by Missy and designer/founder Stephanie Carter of Southern Fashion House, home to lines Judith March, Jacque and Janis and DejaVu boutiques. The spring collection appeals to working moms who want to look put together without having to put a lot of effort into it while staying modest and age-appropriate. The line is made of quality fabrics rich in color and texture with longer hemlines and shapes to flatter real women of all ages. This feminine and versatile clothing line debuts January 2014.

The 2014 Spring Collection -- debuting for retailers this month at Markets in Atlanta, Dallas and Las Vegas -- consists of approximately 55 pieces including dresses, sportswear, light cover-ups, and mix-and-match tops that are both versatile and affordable.




To learn more about Southern Fashion House & Missy Robertson by Southern Fashion House, I'd encourage you to visit the Southern Fashion House website. 

HAPPY HOLIDAY'S from my work family to yours...

HAPPY HOLIDAYS from the 

Southern Fashion House family! 

We hope you all have a blessed season and enjoy all the yummy food, comforts of family and friends, seasonal treats and are excited about what 2014 has to bring {we know we are!}

Greetings & blessings to you and your

XOXO LOVE, 

Steph

P.S.-- Take a look at some of our behind-the-scene pics from our Christmas card photo shoot at my family's farm in Brundige, AL. 

Ohhhhh boys will be....boys

I feel the need to share this with everyone, since it made me giggle a bit {after the fact, of course}. 

This is my five-year-old son, Fox. This picture was taken this morning before we left for school. He's wearing his standard school uniform {Khakis with a navy button-down shirt}. If you notice, there are a few....Accessories {?} he chose to add as well {scarf + red socks}.

I tried to explain to him you can't wear a scarf in 72 degree weather OR red socks with his school uniform. A knock-down-drag-out ensued, until we decided to agree to disagree. At least I tried, right?

Despite his fashion choices, that I may not necessarily agree with, I am so thankful and blessed to have him {and his stubborn & creative spirit}.

Hope this brought a smile to all you fashionistas out there!

XOXO

STEPH

IT'S OFFICIALLY DEER HUNTING SEASON >>EEEKKKKK!!!

It is one of my favorite times of year; Deer Hunting Season. Not only does it bring back memories of growing up in South Alabama, surrounded by the hunting culture, but it also is one of the most beautiful times of year in the South. 

The trees shed their green leaves in exchange for radiant orange and red ones. The air has a crispness to it that warms and chills my body all at once. The south Alabama weather and nature are astonishingly beautiful, however, that beauty doesn't compare to the gorgeous smile of my little boy, Fox, during this time. His joyous giggles and excitement are enough to make my heart burst with love. I cannot begin to explain to you how much he loves hunting and being in the great outdoors. He is truly wild at heart. 

Fox last year in Alabama.

 Last month I took him to Big Horn, a hunting ranch in Texas. He had such a great time meeting all sorts of exotic animals and hunting deer. While I was there I realized there were a few items I wish I had. Breath mints, for instance, and bug spray, and hand warmers, and ... well you get my point. 

Then it hit me. Deer Season Survival Kit. That was exactly what I needed. 

Complete with an array of items you are sure to need in your time in the wilderness. 

"Love Me Like You Love Deer Season" Judy Koozie

Hot Hands {for those freeeeezing early morning trips}

Mouth Wash + mini dissposable toothbrush {in case you need to freshen up a bit}

Mini Flash Light

Bug Repelent

Ear plugs

Band-Aids

Deer Season Survival Kit; available at Deja Vu Stores.

The Deer Season Survival kits are available at Deja Vu stores. If you'd like to order online please follow the link below

http://www.shopdejavu.com/collections/accessories/products/deer-season-survival-kit

Even my employees know my admiration for Deer Hunting--i suppose it is hard to hide.

The exterior wall of my house; I couldn't resist... :P

SOUTHERN FASHION HOUSE LAUNCH PARTY VIDEO

I am so thrilled to share with you all the SFH launch video. All of the footage is from our Boots N' BubblY event we hosted for South Walton Fashion Week!

We had such a wonderful time having all of our guests, and we hope everyone enjoyed their look into everything Southern Fashion House has to offer! I can't wait to share more with you as we continue to work hard to produce garments, accessories and everything fashionable for you!

 Thank you to everyone who helped out with the event! We had so much fun! 

 XOXO LOVE,

SFH Launch Party from Judith March on Vimeo.

OCTOBER--The month SO BUSY!

Wheeew, where to begin?! This month, so far, has been a whirlwind of fashion weeks, fashion shows, parties, designing, fun and fellowship!

The inaugural South Walton Fashion Week was a huge success! Wrapping up this past Sunday, we were blessed to be a part of the awesome event! Our Boots and Bubbly VIP event went on without a hitch and we had so much fun hosting all of our guests! For all of the pics and details to the evening check out the Boots N' Bubbly blog post on the Judith March Blog

As if last week wasn't fun enough, yesterday I was blessed with the opportunity of being nominated for 2014 Visit South Walton's Designer of the Year award; and I won! I cannot begin to tell you how thrilled I was and how thankful I am for all of the wonderful opportunities Southern Fashion House {Deja Vu stores & Judith March} has been given this year!

We are excited to continue to create and design apparel you'll love! We can't wait to reveal all of the special projects in the works now. It's going to be awesome!

Hope everyone is having a fantastic week! 

P.S::: Below are some of the pics from yesterday's awarded ceremony. I'm so happy my wonderful best friends and parents were able to attend with me! 

So thankful for my wonderful family and friends support and love!

FASHION WEEKS: HERE WE COME

I am so excited that Judith March & Deja Vu have started taking part in more Fashion Weeks this year. The best part about being involved with these events are the charities in which they are raising money for! I can't wait to be a part of them.

Below is a list of our upcoming events and we hope that you will be able to make at least one of them!

• Mobile Fashion Week
• September 22-28, Mobile, AL
• Get Tickets HERE
• Benefiting Camp Rap-A-Hope
• See a complete schedule of the week & tickets HERE

• South Walton Fashion Week 
• October 11-13th, Santa Rosa Beach, FL
• Exclusive Runway Show featuring Southern Fashion House Brands
• Oct. 12; 7-9pm
• Click HERE for tickets

More info: South Walton Fashion Week 2013

• Lake Martin United Way Fundraiser 
• Thursday, Oct. 17th 6-9pm
• Tickets are $25 at the door-- 110 Calhoun St. Alexander City, AL 35010

Season of Events Showcase with Time Inc. & Visit South Walton

Last night Christy and I were blessed with the opportunity to attend the Season of Events Showcase featuring our beautiful home, South Walton County, hosted by Time Inc. {Southern Living Magazine & Coastal Living Magazine}!

Our CEO & my childhood friend, Christy & I.

For those of you who are not familiar with the Emerald Coast of Florida it is home to some of the most B E A U T I F U L beaches in the world! Sugar-white sand, crystal aquamarine waters and the infamous Florida sunshine makes our work days & weekends that much sweeter!

It constantly blows my mind how talented my SoWal neighbors are! Unique artists, creative geniuses, knowledgable business owners, amazing chefs, talented musicians..i could go on for days about how gifted my community is & how blessed I am to know them!

The event was showcasing all of the unique and talented business owners of South Walton including Chef Jim Shirley of Great Southern Cafe {Seaside, FL}, wine tasting from Wine World {Watercolor, FL}, live music from The Shadowboxers, artist of 30A Songwriter Festival, and fashion shows by Mia Moda & Judith March!

We had such a B L A S T debuting a sample of the Judith March spring 2014 collection. We showed about 12 looks and were so excited with everyones response to the collection! {I can't wait to show you all the final collection--Soon, I promise}

I can't express how ecstatic I am for the future plans of Southern Fashion House {Deja Vu & Judith March}! If you only knew what kinds of things were in the works.... EEEEKKKK!

A huge thanks to Time Inc. & Visit South Walton for letting us be a part of this awesome night!

Much Love

XOXO,

P.S--Here are a few more behind-the-scenes shots to the event! Enjoy :)

Me with some of our gorgeous models right before the JM Fashion Show!

One of my favorite shots from the Spring 2014 photo shoot!

Amy Riley Photography did such a great job with the Sprig 2014 photo shoot!

The girls and I again. They rocked Judy Spring '14!

BFF!

My Newest Obsession: POPPY PEDALS

There is nothing I love more than beautifully hand written script. In fact, that is why some of our #JudyTanks and #JudyTees have hand-written graphics on them {My favorite is the Waylon Willie Merle Hank Tank--as seen in my last blog post}. The B E S T part about them is, they are designed by one of my dearest friends and sorority sister, Courtnie Johnson.

Courtnie is also responsible for creating the Deja Vu logo {of which I am still in love with}. She also used her incredible skills to spruce up the entire Deja Vu website {pictured below}. She is a wife, mother of three, and one of the most talented people I know {I really don't know how she does it all}.

Deja Vu's homepage designed and created by Courtnie Johnson.

Below is a blog post Courtnie wrote about when she updated the Deja Vu website {I'm obsessed with how it turned out; loved it then and love it now.} While you're there, check out her AMAZING custom work and her Etsy shop!

>>  http://poppypedals.com/uncategorized/i-feel-like-ive-been-here-before/  <<

I H I G H L Y recommend her for any of your invitation-graphic-design-logo-making-handwritten-script needs {because who doesn't have those needs every once in a while}.

Below are a few other pics of her A M A Z I N G work! Take a look, and jot down her contact info....along with her title...Courtnie--the best and most creative gal around--Johnson ;)

#JudyTanks and #JudyTees designed by Poppy Pedals!

Labor-Day-Weekend P A L O O Z A

As much as I love Summer, I was so excited for Labor Day weekend! Christopher and I were able to attend the Braves vs. Marlin's baseball game AND the Bama vs. Virginia Tech game! 

The Braves beat the Marlin's 2-1! Go Braves!

In anticipation for the sports-filled weekend it was only natural that I be inspired to wear my "Hank, Chipper, Bobby" shirt. It is inspiration for some of the newest Judy tanks and tees this Game Day Season for Judith March! Here is one of my favorite #JudyTees we have ever done! Waylon, Willie, Merle, Hank , some of country music's greatest game changers! 

It was my first t-shirt idea and I'm so happy with how it turned out! It also ended up being one of our top sellers from Fall markets!  

I hope everyone had a wonderful holiday weekend celebrating with your loved ones! With that I'll leave you with a few more pictures from the marvelous weekend with Christopher!

Much love,

Roll Tide, Ya'll!

Christopher & I outside of Turner Field in Atlanta.

I am so excited to announce the big plans we have in the works. As most of you know I have been blessed with the opportunity to own two successful businesses; the retail store Deja Vu and wholesale clothing line Judith March. I have had tremendous help and support from my family and co-workers; I truly wouldn't be where I am today without them! I am humbled each day in knowing how much God has truly blessed me and my businesses. 

Since 2012 I have wanted to brand both Deja Vu & Judith March, as sister companies, since they intermingle so much. With the help of my wonderful mentors, employees and business partners we have decided to start up a new company, a parent company of sorts; Southern Fashion House. 

Nothing will change with Deja Vu & Judith March; they will both remain the same businesses. With the formation of A Southern Fashion House we will be able to grow both brands more precisely and efficiently. 

Keep an eye out for an expansion of products, new and exciting endeavors from Southern Fashion House and a handful of local and national events we will be apart of this year!

I'm so excited and I hope you are too! Thanks again to our customers, fans, friends, families

and employees who made this company possible!

Thank you Thank you Thank you

Much love,

P.S---Below is the press release introducing Southern Fashion House, if anyone is interested in learning more about it! We'd love to hear your feed back!

My Baby's Growing Up...

It seems like just yesterday that I was brining my son Fox home from the hospital, and this week he is [officially] a first grader!

He is definitely going to miss Summer, but I think he was excited to get back to his friends and school routine. I know his teachers are going to love hearing about all of the outdoor adventures he had this summer...and his growing obsession with anything outdoors, [hunting, fishing, catching lizards..you name it]. Here are a few of my favorite school pics from the past to the present...

Fox, two short years ago...he's growing up so fast!

Fox looked so hansom for his first day of first grade!

We clearly had separation anxiety from each other.... <3

Hope your little ones had a great first day of school!! And even the not-so-little-ones ;)

BEST WISHES FOR FALL,